Tag Archives for caregivers
Asian-American Elders Disadvantaged by Cultural & Lingual Barriers
While the growing Hispanic community struggles to deal with their aging parents and their cultural expectations of care, the Asian-American community is struggling with this issue as well in a slightly nuanced way. “Filial Piety” – respect for one’s elders,…
Tags: Asian-American Elders, assisted living facilities, caregivers, elder care, nursing homes
Healthcare Marketing – Speaking to the Caregivers
Caregivers play a vital role as the mediums between the complex healthcare industry and the patients. In this fundamental position, the caregiver often becomes the primary target audience for healthcare marketers. As a leading resource in the long term care…
Tags: caregivers, Healthcare Marketing
Validating the Caregiver in 60 Seconds or Less
By: Ruth Folger Weiss I was stunned. Was that really a Walgreens commercial I just saw? Titled: “If only Caregivers had Caregivers,” the scene was an emotional punch to the solar plexus. A young woman tenders a lovingly prepared meal…
Tags: ailing, caregivers, commercial, father, Walgreens
