Tag Archives for Wall Street Journal
It takes a Virtual Patient to Make a Healthy Village
So now there’s a new, safer way to test medical procedures by creating “virtual patients”, computerized realistic-looking models that are “serviced” by medical devices and procedures that can’t be tested in “vulnerable” patients, such as pregnant women. Dr. X. George…
Tags: Dr. X. George Xu, health care, Medical News, radiation, Rensselaer Polytechnic Institute, research, virtual patients, Wall Street Journal
Blizzard 2010, the iPad and Great House
This ambidextrous iPhone and iPad swashbuckler has been touting all things digital… but straddled the fences when it came to leisure reading. Proprietary about my leisure space, I had pretty much relegated my iPad as work tool and not embraced…
Tags: apps, Blizzard of 2010, Great House, History of Love, iBooks, iPad, iPhone, New York Times, New Yorker, Nicole Krauss, Wall Street Journal
Count Your Blessings Daily… To be Physically & Emotionally Fit
It seems pretty obvious, and most of us have known this all along, but now science has come to back it up with hard data – be thankful, it’s good for you. According to findings published in a recent Wall…
Tags: cognitive behavioral therapy, emotional, grateful, gratitude, physical, positive psychology, psychological, research, Wall Street Journal
“Did You Say The Opening’s In The BACK?”
Love it when the different passions of my life converge and… beg for a creative solution. Fashion, the Health Care Universe and Marketing all came together in Lucette Lagnado’s article in The Wall St. Journal. So Doctors and Hospitals still…
Tags: designers, doctors, dressing gown, Fashion, Healthcare, Hospitals, Lucette Lagnado, Marketing, Wall Street Journal
A Bobbo by Any Other Name…
Here’s the affirmation I needed that it wasn’t just a marketer’s need to brand myself, but a representative trend of Boomers to attempt to defy the gravitational pull of aging and to put our imprimatur on everything related to our lives. We’re deciding what fifty today looks like, and if that means being more physically fit and well-coiffed than anyone else in history, so be it. We’re grateful and delighted our kids are having some more of the same, and love every moment of interaction with each amazing prodigy that is gifted our way but we’ve got to calibrate the perspective…and “Bobbo” is who’ve I’ve chosen to be to these wonderful children who happen to be our wonderful grandchildren.
So not intentionally wishing to brand myself, this marketing executive was keenly aware that cognitive association is deeply rooted in the names we choose and the mantles we wear. Just didn’t realize that tos Bobbo was at the forefront of another revolution!
Tags: AARP, AARP The Magazine, American Association of Retired Persons, Anne Zimmerman, Bobbo, Boomers, Glamma, Grandkids, Grandma, Grandpa, Marketer, Modern Maturity, Pap Doc, Tom Nelson, Trend, Wall Street Journal, WSJ
